Student Industry Fellows Projects - Fall 2021
Timeline
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October 18, 2021Experience start
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October 19, 2021Project Scope Meeting
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October 29, 20212-Week Project Report Out
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November 6, 2021Adjacent Industry Research
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November 6, 2021Design Sprint
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November 10, 20214-Week Project Report Out
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December 4, 2021Experience end
Timeline
-
October 18, 2021Experience start
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October 19, 2021Project Scope Meeting
Tour of Shaw Industries. In person meeting between students and company to confirm: project scope, communication styles, and important dates. Shaw Insight Overview (Value Prop, etc.). Customer Segmentation Work Completed for Adjacent Industries.
-
October 29, 20212-Week Project Report Out
Brief check in via zoom between Project Team and Project Partner to provide status updates and ask questions. https://uga.zoom.us/j/98694138356?pwd=OVNwSTFpOURRZlpLcTlUWFB0c21UUT09
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November 6, 2021Adjacent Industry Research
(1) Design Research Project (Jessica - PM); (2) Assign Field Work
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November 6, 2021Design Sprint
(1) Sales Processes for "Physical Goods" Identified (Blue Ocean Options ID'd); (2) Initial Set of "Ideas" Identified;
-
November 10, 20214-Week Project Report Out
Brief check in via zoom between Project Team and Project Partner to provide status updates and ask questions. https://uga.zoom.us/j/96749020196?pwd=Y0NhbE5JU1IxaXQxNkpKMWtGM1VEZz09
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November 13, 2021Adjacent Industry Research
Outreach Completed
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November 20, 2021Sales Process Case Study
(1) Analyze & Synthesize Adjacent Industries (Lee - PM); (2) Identify Trends; Industry Forces; Market Forces and Macro Economic Forces
-
November 23, 20216-Week Project Report Out
Brief check in via zoom between Project Team and Project Partner to provide status updates and ask questions. https://uga.zoom.us/j/94121225732?pwd=ODBicThXTDVKY1BvVjJDKzRIZnozZz09
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November 24, 2021Sales Process Case Study
(1) Index "Sales Process Innovations" to Adjacent Industry Cohorts; (2) Produce Blue Ocean Strategy Canvas Mapping
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December 1, 2021Engagement Strategies
(1) Complete Design Sprint of Shaw B2B Engagement Process (Jack - PM); (2) Identify Technologies; Methods; Innovations; etc.; (3) Draft Personas of B2B Customers Aligned to Recommend Engagement Concept Tests; (4) Propose Specific Concept Test for Shaw Application
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December 2, 2021Asset Creation
(1) Draft Versions of all Assets Ready for Review (Chris - PM)
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December 2, 2021Final Draft: Pitch Deck and all Assets
Assets to include: Sales Process Case Study, Pitch Deck, Blue Ocean Strategy Canvases, B2B Personas, Engagement Strategy Proposal
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December 3, 2021Asset Creation
(1) Publish Sales Process Case Study; (2) Publish Final Pitch Deck; (3) Publish Blue Ocean Strategy Canvases; (4) Publish B2B Personas; (5) Publish Engagement Strategy Proposal
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December 4, 2021Final Presentation
Virtual presentation by Fellows to Project Partner on the "Alternative Sales Process Case Study," followed by question and answer period. https://uga.zoom.us/j/93775747234?pwd=R1FLUGRiSzZYRWU4MXQrbzE4N1dRQT09
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December 4, 2021Experience end
Experience scope
Categories
Communications Product or service launch Media Visual artsSkills
computing platforms data science process mining design thinking global management consulting data visualization data analysis market share innovationCompanies, research labs, government agencies, and community institutions are increasingly desirous of individuals with some background in Design Thinking and the supporting skills to apply it to the innovation process.
Students
As part of this skill acceleration, students will utilize cutting-edge, industry-leading software platforms as required by select design challenges, including:
- Think Cell – The world’s leading PowerPoint software for consulting, it is the data visualization software used by eight of the top 10 global management consulting firms, 80 of the Fortune 100, and 9 out of 10 of the top business schools.
- Celonis - Celonis is the market leader for AI-driven Process Mining technology, combining data science and process science. Process Mining is one of the fastest evolving data analytics technologies that enable companies to analyze and improve their processes based on event data. Celonis holds over 90% of the world’s process mining market share and is utilized in over 2,000 of the world’s leading companies.
Project timeline
-
October 18, 2021Experience start
-
October 19, 2021Project Scope Meeting
-
October 29, 20212-Week Project Report Out
-
November 6, 2021Adjacent Industry Research
-
November 6, 2021Design Sprint
-
November 10, 20214-Week Project Report Out
-
December 4, 2021Experience end
Timeline
-
October 18, 2021Experience start
-
October 19, 2021Project Scope Meeting
Tour of Shaw Industries. In person meeting between students and company to confirm: project scope, communication styles, and important dates. Shaw Insight Overview (Value Prop, etc.). Customer Segmentation Work Completed for Adjacent Industries.
-
October 29, 20212-Week Project Report Out
Brief check in via zoom between Project Team and Project Partner to provide status updates and ask questions. https://uga.zoom.us/j/98694138356?pwd=OVNwSTFpOURRZlpLcTlUWFB0c21UUT09
-
November 6, 2021Adjacent Industry Research
(1) Design Research Project (Jessica - PM); (2) Assign Field Work
-
November 6, 2021Design Sprint
(1) Sales Processes for "Physical Goods" Identified (Blue Ocean Options ID'd); (2) Initial Set of "Ideas" Identified;
-
November 10, 20214-Week Project Report Out
Brief check in via zoom between Project Team and Project Partner to provide status updates and ask questions. https://uga.zoom.us/j/96749020196?pwd=Y0NhbE5JU1IxaXQxNkpKMWtGM1VEZz09
-
November 13, 2021Adjacent Industry Research
Outreach Completed
-
November 20, 2021Sales Process Case Study
(1) Analyze & Synthesize Adjacent Industries (Lee - PM); (2) Identify Trends; Industry Forces; Market Forces and Macro Economic Forces
-
November 23, 20216-Week Project Report Out
Brief check in via zoom between Project Team and Project Partner to provide status updates and ask questions. https://uga.zoom.us/j/94121225732?pwd=ODBicThXTDVKY1BvVjJDKzRIZnozZz09
-
November 24, 2021Sales Process Case Study
(1) Index "Sales Process Innovations" to Adjacent Industry Cohorts; (2) Produce Blue Ocean Strategy Canvas Mapping
-
December 1, 2021Engagement Strategies
(1) Complete Design Sprint of Shaw B2B Engagement Process (Jack - PM); (2) Identify Technologies; Methods; Innovations; etc.; (3) Draft Personas of B2B Customers Aligned to Recommend Engagement Concept Tests; (4) Propose Specific Concept Test for Shaw Application
-
December 2, 2021Asset Creation
(1) Draft Versions of all Assets Ready for Review (Chris - PM)
-
December 2, 2021Final Draft: Pitch Deck and all Assets
Assets to include: Sales Process Case Study, Pitch Deck, Blue Ocean Strategy Canvases, B2B Personas, Engagement Strategy Proposal
-
December 3, 2021Asset Creation
(1) Publish Sales Process Case Study; (2) Publish Final Pitch Deck; (3) Publish Blue Ocean Strategy Canvases; (4) Publish B2B Personas; (5) Publish Engagement Strategy Proposal
-
December 4, 2021Final Presentation
Virtual presentation by Fellows to Project Partner on the "Alternative Sales Process Case Study," followed by question and answer period. https://uga.zoom.us/j/93775747234?pwd=R1FLUGRiSzZYRWU4MXQrbzE4N1dRQT09
-
December 4, 2021Experience end
Project Examples
Requirements
This course places students into interdisciplinary teams to collaborate with faculty on real-world client projects serviced through the Industry Student Fellows Program. Students will conduct and provide research, build a product prototype, engage in early-stage development, be responsive in communication, and ultimately present the project to the client.
Most importantly, the course hopes to inspire and empower every student to strengthen their creative abilities regardless of their future goals. For those students who find this brave new world exciting, this course encourages students to apply for UGA’s Entrepreneurship Certificate Program.
Course Objectives, Learning Outcomes, and Project Scopes
- Implement frameworks and process models for innovation and problem solving;
- Apply formal innovation methods for solving problems in cross-disciplinary settings to address challenges in business or organizational settings to time and standards set by project sponsor;
- Practice value proposition design skills on real-world projects;
- Practice and assess competencies in project management, market research, business analysis, and product development strategy.
- Practice written, oral, and digital communication and design skills in support of real client engagement.
Additional company criteria
Companies must answer the following questions to submit a match request to this experience:
Provide a dedicated contact who is available to answer periodic emails or phone calls over the duration of the project to address students' questions.
Give students feedback via Riipen at the end of the experience
Be available for a quick phone call with the instructor to initiate your relationship and confirm your scope is an appropriate fit for the course.
**Intellectual Property Notice** Student Fellows participating in projects sponsored by industry, community, or government partners may be asked to assign intellectual property to the project sponsor via a direct agreement between the student fellow and the project sponsor. “Intellectual Property” means inventive subject matter, conceptions, ideas, innovations, inventions or discoveries or original works of authorship, including, but not limited to, patents, copyrights (including mask works), methods, know-how, data, information, specifications, compositions, drawings, software, firmware and results, and all other forms of the foregoing that are legally enforceable rights, worldwide, under statutory or common-law intellectual property protection or that are not patentable, copyrightable or susceptible to any form of statutory or common law legal protection.
Timeline
-
October 18, 2021Experience start
-
October 19, 2021Project Scope Meeting
-
October 29, 20212-Week Project Report Out
-
November 6, 2021Adjacent Industry Research
-
November 6, 2021Design Sprint
-
November 10, 20214-Week Project Report Out
-
December 4, 2021Experience end
Timeline
-
October 18, 2021Experience start
-
October 19, 2021Project Scope Meeting
Tour of Shaw Industries. In person meeting between students and company to confirm: project scope, communication styles, and important dates. Shaw Insight Overview (Value Prop, etc.). Customer Segmentation Work Completed for Adjacent Industries.
-
October 29, 20212-Week Project Report Out
Brief check in via zoom between Project Team and Project Partner to provide status updates and ask questions. https://uga.zoom.us/j/98694138356?pwd=OVNwSTFpOURRZlpLcTlUWFB0c21UUT09
-
November 6, 2021Adjacent Industry Research
(1) Design Research Project (Jessica - PM); (2) Assign Field Work
-
November 6, 2021Design Sprint
(1) Sales Processes for "Physical Goods" Identified (Blue Ocean Options ID'd); (2) Initial Set of "Ideas" Identified;
-
November 10, 20214-Week Project Report Out
Brief check in via zoom between Project Team and Project Partner to provide status updates and ask questions. https://uga.zoom.us/j/96749020196?pwd=Y0NhbE5JU1IxaXQxNkpKMWtGM1VEZz09
-
November 13, 2021Adjacent Industry Research
Outreach Completed
-
November 20, 2021Sales Process Case Study
(1) Analyze & Synthesize Adjacent Industries (Lee - PM); (2) Identify Trends; Industry Forces; Market Forces and Macro Economic Forces
-
November 23, 20216-Week Project Report Out
Brief check in via zoom between Project Team and Project Partner to provide status updates and ask questions. https://uga.zoom.us/j/94121225732?pwd=ODBicThXTDVKY1BvVjJDKzRIZnozZz09
-
November 24, 2021Sales Process Case Study
(1) Index "Sales Process Innovations" to Adjacent Industry Cohorts; (2) Produce Blue Ocean Strategy Canvas Mapping
-
December 1, 2021Engagement Strategies
(1) Complete Design Sprint of Shaw B2B Engagement Process (Jack - PM); (2) Identify Technologies; Methods; Innovations; etc.; (3) Draft Personas of B2B Customers Aligned to Recommend Engagement Concept Tests; (4) Propose Specific Concept Test for Shaw Application
-
December 2, 2021Asset Creation
(1) Draft Versions of all Assets Ready for Review (Chris - PM)
-
December 2, 2021Final Draft: Pitch Deck and all Assets
Assets to include: Sales Process Case Study, Pitch Deck, Blue Ocean Strategy Canvases, B2B Personas, Engagement Strategy Proposal
-
December 3, 2021Asset Creation
(1) Publish Sales Process Case Study; (2) Publish Final Pitch Deck; (3) Publish Blue Ocean Strategy Canvases; (4) Publish B2B Personas; (5) Publish Engagement Strategy Proposal
-
December 4, 2021Final Presentation
Virtual presentation by Fellows to Project Partner on the "Alternative Sales Process Case Study," followed by question and answer period. https://uga.zoom.us/j/93775747234?pwd=R1FLUGRiSzZYRWU4MXQrbzE4N1dRQT09
-
December 4, 2021Experience end