Graphic Design for Social Impact

ART 465/565
Closed
The University of Arizona
Tucson, Arizona, United States
Kelly Leslie
Associate Professor Illustration and Design
2
Timeline
  • August 17, 2021
    Experience start
  • August 20, 2021
    Project Scope Meeting
  • December 8, 2021
    Experience end
Experience
1/2 project matches
Dates set by experience
Preferred companies
Anywhere
Social enterprise, Non profit
Any industries
Categories
Media Visual arts
Skills
digital marketing branding media design
Student goals and capabilities

Is your social impact organization in need of a complete brand system? Is your promotional material out of date? Looking for a concept and design execution on a traditional or digital campaign? In this project, students will work in teams to function as a design agency. They will produce digital and/or traditional graphic design deliverables, based on your needs and industry opportunities.

Students
Undergraduate
Any level
20 Students
Project
15 hours per Student
Students self-assign
Teams of 4
Expected outcomes and deliverables

The project scope and final deliverables will be established at the outset of the project in a discovery meeting. They will be based on your needs and the student’s unique skills and strengths. These might include:

  1. Creative brief & project proposal
  2. Packaging Design
  3. Social media interaction design campaign
  4. Sample storyboards for video/animated content
  5. Pitch Slide Deck Presentations
Project timeline
  • August 17, 2021
    Experience start
  • August 20, 2021
    Project Scope Meeting
  • December 8, 2021
    Experience end
Project Examples

Working as an agency, under the guidance of their instructor, a full class of students will develop almost any of your design needs. This is open but not limited to the following types of projects:

  • Brand system (logo, brand guidelines, business cards, stationery, etc.)
  • Traditional and/or digital campaigns
  • Promotional material (brochures, pull-up banners, etc.)
  • Websites and app design prototypes
  • Whatever else you can come up with
Companies must answer the following questions to submit a match request to this experience:

Provide a dedicated contact who is available to answer periodic emails or virtual calls over the duration of the project to address students' questions.

Provide relevant information/data as needed for the project.

Provide an opportunity for students to present their work and receive feedback.

Be available for a quick virtual call with the instructor to initiate your relationship and confirm your scope is an appropriate fit for the course.