Mount Royal University - ENTR 4433 Business Plan Development (February 2024)
Timeline
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February 1, 2024Experience start
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April 10, 2024Experience end
Experience scope
Categories
Communications Market research Competitive analysis Market expansion Product or service launchSkills
exit strategies competitive analysis financial planning business planning preparing executive summaries marketing planning management innovationThis experience is for employers looking to work with senior business students, to build a 10 - 15 page business plan for new or existing enterprises.
This is a private experience, students must be invited to join.
Students
Students will be tasked with presenting a comprehensive business plan tailored to your specific needs and those of your clients. This plan could encompass launching a new business, entering an emerging market, or developing an innovative product. The course schedule is as follows:
- January 2 - January 8: We will review project submissions and match projects to the experience.
- Third week of January: Introduction of the project by clients (yes, that's you!) to student groups (it might be online or in-person)
- Fourth week of January: Students will begin applications to projects.
- First Week of April: Presentation of the business plans (your attendance is requested).
- Second week of April: Delivery of the PDF and Word versions of the business plan to clients.
Please fine below the business plan outline:
1) Executive Summary (max 250 words)
2)Company Description
3) Industry Target Customer and Competitive Analysis
4) Product/Service plan
5) Marketing Plan
6) Operation and Development Plan
7) Management Team
8) Critical Risk
9) Offering
10) Exit Strategy
11) Financial Plan
Project timeline
-
February 1, 2024Experience start
-
April 10, 2024Experience end
Project Examples
Requirements
In this project, student will hone their abilities in identifying and evaluating opportunities, formulating winning strategies, assessing resource requirements, and effectively pitching their plans to potential financiers, significantly enhancing their current skillset in entrepreneurship and business management.
Timeline
-
February 1, 2024Experience start
-
April 10, 2024Experience end