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Field Study: Consulting

ENTR 4400/6400
Closed
Main contact
Schulich School of Business
Schulich School of Business
Toronto, Ontario, Canada
Eileen Fischer
Educator
2
Timeline
  • January 4, 2018
    Experience start
  • January 16, 2018
    Project Scope Meeting
  • February 22, 2018
    Midway Check In
  • April 13, 2018
    Experience end
Experience
1 projects wanted
Dates set by experience
Preferred companies
Toronto, Ontario, Canada
Any, Startup
Any industries

Experience scope

Categories
Leadership Organizational structure Product or service launch Marketing strategy
Skills
analytic ability business consulting marketing and market research strategy formulation well developed written and oral communication skills
Student goals and capabilities

Groups of 2-3 student-consultants will work with your early stage venture on a short-term project that is important to you.

Students

Students
Any level
25 Students
Project
70 hours per Student
Students self-assign
Teams of 3
Expected outcomes and deliverables

There are 3 deliverables:

  • 1) Project Plan (week 4 of project): Students will work with you and the instructor and conduct preliminary research to develop a plan to address your challenge
  • 2) Status Report (week 8 of project) : Students will update you on their findings to date and confirm next steps and timing.
  • 3) Final Delivery (week 12 of project) of recommendations based on what was outlined in the project plan and reconfirmed in the status report.
Project timeline
  • January 4, 2018
    Experience start
  • January 16, 2018
    Project Scope Meeting
  • February 22, 2018
    Midway Check In
  • April 13, 2018
    Experience end

Project examples

Groups of 2-3 student-consultants will work with your early stage venture on a short-term project that is important to you. The students will conduct research on the challenge or opportunity that you put forward. This could include, but is not limited to:

  • Surveying potential customers and / or consumers to evaluate your firm's market potential
  • Developing value propositions for specific market segments
  • Analyzing  a value chain
  • Developing a competitive matrix
  • Validating business models

Additional company criteria

Companies must answer the following questions to submit a match request to this experience:

  • Q1 - Checkbox
    Be available for a phone call with the instructor to initiate your relationship and confirm your scope is an appropriate fit for the course.
  • Q2 - Checkbox
    Be an early-stage venture with a product/service in the market.
  • Q3 - Checkbox
    Be available for 2 check-in meetings during the semester (about 1 hour each).
  • Q4 - Checkbox
    Be responsive to periodic emails to answer any questions or concerns that the student(s) may have as they progress.
  • Q5 - Checkbox
    Be available for a 1-hour interview at the start of semester to make sure students fully understand your company, industry and needs.