B2B Marketing Outreach and Engagement
Project scope
Categories
Communications Market research Digital marketing Lead generation Marketing strategySkills
business-to-business (b2b) marketing business marketing marketing audit processes business strategies business to business communication decision making auditingEnhance Mrkt360's outreach and collaboration efforts by connecting with at least 100 key decision-makers at targeted businesses, gathering valuable insights to refine the marketing audit process, and identifying at least 10 potential opportunities for further collaboration.
Key Objectives
- Conduct Insights Gathering: Initiate contact with at least 100 key decision-makers, conduct interviews or surveys to gather insights on their needs and challenges.
- Analyze and Identify Opportunities: Analyze collected data to identify at least 10 potential opportunities for further collaboration.
This project aims to provide learners with hands-on experience applying marketing and communication skills in a real-world B2B context, ultimately enhancing their understanding of strategic business development.
- Decision-Maker Outreach List: List of 100 key decision-makers contacted, including company name, contact, and feedback.
- Audit Feedback Summary: Summary of feedback on Mrkt360's marketing audit.
- Potential Opportunities List: List of at least 10 potential opportunities for further collaboration.
Providing specialized, in-depth knowledge and general industry insights for a comprehensive understanding.
Sharing knowledge in specific technical skills, techniques, methodologies required for the project.
Direct involvement in project tasks, offering guidance, and demonstrating techniques.
Providing access to necessary tools, software, and resources required for project completion.
Scheduled check-ins to discuss progress, address challenges, and provide feedback.
About the company
We are a results oriented and digital marketing obsessed company with locations in Toronto, Mexico, and India.
WHO WE ARE
Mrkt360 is more than a digital agency we are a trusted partner and innovator. After helping start-up companies grow from their incubation period to public traded companies, generating millions of clients for our customers, and 100s of success stories, we like to think we are pretty good at what we do. We have physical offices in Toronto and Mexico, but service clients near, far, and all around the world.
WHAT WE DO
We offer full services in the digital marketing world- anything from SEM, SEO, SMM, and web design- we have you covered. Our team of experts will analyze your business and build results-oriented digital strategies and continually refine your campaigns for optimal outcomes. Regardless of industry, size, and years of business- we have a targeted solution for you.
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