Work Integrated Learning Project (Market Research)

Closed
Nikisar Inc
Mississauga, Ontario, Canada
Managing Partner
(4)
4
Project
Academic experience
100 hours per Student
Student
Anywhere
Intermediate level

Project scope

Categories
Product management Market research Operations Competitive analysis Market expansion
Skills
target audience content creation data analysis market research
Details

The main goal for the project is to conduct market research to understand the target audience for Nikisar Inc's short stories and to identify potential opportunities for growth and engagement within the community.


This will involve several different steps for the students, including:


- Conducting surveys and interviews with community members to gather insights on their preferences and interests.


- Analyzing the data collected to identify trends and patterns that can inform future content creation.


- Researching competitors and similar media and production houses to understand the market landscape.


- Creating a comprehensive report with recommendations for potential strategies and initiatives based on the market research findings.


Deliverables

By the end of the project, students should complete the following list of activities:


- Completed surveys and interview data from the community members.


- Data analysis and identification of key insights and trends.


- A comprehensive report with recommendations for potential strategies and initiatives based on the market research findings.



Final deliverables:


- A detailed report outlining the market research findings and recommendations.


- Presentation of the findings and recommendations to the Nikisar Inc team.


Mentorship

Mentorship programs have become an increasingly popular resource as organizations

recognize the value of employee development.


Mentorship relationships happen naturally within any professional setting when someone with more experience (the mentor) offers valuable insights to someone with less experience (the mentee). But establishing formal mentorship programs adds the structure and consistency necessary for long-lasting and positive outcomes. In the process of supporting candidates in the completion of the project the mentor will guide them with 5 hours of their time and resources in

order for them to successfully complete the project.

Supported causes
Peace, justice and strong institutions

About the company

Company
Mississauga, Ontario, Canada
2 - 10 employees
Arts

Nikisar Inc is a media and production house that creates short stories for the purpose of social justice in the community. It uses the community members as the cast to bring about real life on screen. Nikisar Inc believes that cinema can be used as an instrument for change .