The main goal for the project is to effectively manage the marketing and branding for Kids On Track, a community building organization that provides hope, direction, and ongoing support for children, youth, and their parents. This will involve managing social media, video, and website content to effectively communicate the organization's mission and engage with the community.

Tasks for learners to complete:

- Develop a comprehensive marketing and branding strategy for Kids On Track, including social media, video, and website content.

- Create engaging and informative social media posts and campaigns to promote the organization's programs and engage with the community.

- Produce high-quality video content that showcases the impact of Kids On Track's programs and communicates the organization's mission effectively.

- Manage and update the organization's website to ensure it accurately reflects the programs and activities offered by Kids On Track.

Final deliverables:

- Engaging and informative social media content and campaigns.

- High-quality video content that effectively communicates the organization's mission.

- Updated and well-maintained website content.

Students will work directly with the Executive Director and have access to a variety of digital tools. Students will also have access to organizational tools like computers and work spaces.