We are a student activist organization and we are going to introduce a program "Congress of Youth Activists" that will help ensure the voices of the youth are heard.

We need creative copy and design for a website and social marketing materials, including a logo that will tell the story.

We would like to launch the program by United Nations International Youth Day.

Our organization is able to offer a virtual internship opportunity for (1 or 2) marketing students.

The primary focus for the student will be: (We need creative copy and design for a website and social marketing materials, including a logo that will tell the story.)

• Branding - Create a logo and tag line that tells the story of the program.
• Marketing Communications - Recommend changes to advertising and PR materials; create an integrated marketing campaign; create a rebranding campaign.
• Public Relations - Develop and implement a PR strategy; create collateral, including press releases, user testimonials, case studies, and customer stories.
• Prospecting Strategy - Evaluate our current customer base and make recommendations for further market penetration; assess our current outreach process and develop and implement targeted prospecting; review our prospect messaging, make improvement recommendations, and create new outreach content.
• SEO Strategy & Recommendations - Develop and implement an SEO strategy; provide content suggestions and recommendations to increase search visibility; increase our inbound traffic and optimize the customer journey; increase inbound leads.
• Strategic Social Media Marketing - Conduct an audit of our current social media presence and/or other current communication channel(s); develop and implement strategies for improving our online presence and increasing engagement; create a content calendar; creating useable social media and blog posts.

Our goal at the end of this experience is: (We would like to launch the program "Congress of Youth Activists" by United Nations International Youth Day.)

• Branding and Marketing Communications - For the student(s) to help us improve our brand's presence.
• Market Research - For the student(s) to help us gain a better understanding of our target market and ensure we are optimally positioned and our product aligns with our target sector/customer.
• Public Relations - For the student(s) to help us effectively communicate our brand's story and mission to a broad audience.
• Prospecting Strategy - For the student(s) to help us implement better prospecting that increases participation.
• SEO Strategy & Recommendations - For the student(s) to help us generate more traffic.
• Strategic Social Media Marketing - For the student(s) to help us improve our online presence, reach more customers, and effectively promote our brand through compelling content.

Other duties the student may complete could include:

• Assist with outbound email marketing campaigns as needed; measure and report on performance of these campaigns using tools such as (indicate tools used, eg. Hubspot, Google Sheets, Excel)
• Content development, including social posts, blog posts, LinkedIn articles, and website copy.
  

We will plan to communicate with our virtual intern(s) using these communication tools: (list expected channels - eg. Riipen messaging, email)

Primary contact: (Michael Jacobson, Chairman)

Will provide mentorship on an as needed basis.