Fitness Studio Sales Training Project

Closed
The Method Effect
Calgary, Alberta, Canada
Chuck Bean
Founder
(3)
3
Project
Academic experience
50 hours per Student
Student
Anywhere
Intermediate level

Project scope

Categories
Product or service launch Sales strategy Marketing strategy
Skills
management consulting sales training sales customer service
Details

Fitness Studio Sales Training (FSST) is a division of The Method Effect, a management consultancy and training organization. The FSST program has been built out to utilize a modern individualized sales skills and behaviors assessment that is linked to an online debriefing program. The online program utilizes videos and learning modules that will take the user through a sales training journey, focused on the fitness space.

Why is this cool? Studio owners and staff are often not trained or motivated to sell services. Rather they are typically excited by the offering but fail to ask the key questions to turn first time users into members, and members into long term clients. What else is cool? The post pandemic world is coming and studios are going to need to onboard as many new members as possible to ensure their survival.

Additionally in-studio sales are equally important. Encouraging members to "buy the t-shirt, or water bottle, swag, prepared meals and refreshments" can triple the wallet share of the client and create an even "stickier" customer experience.

We have extensive experience in this space and want to launch and grow this segment and would like to gain insight into the best ways to sell this online program. You can visit the site at www.fitnessstudiosalestraining.com

Deliverables
No deliverables exist for this project.
Mentorship

We will provide support such as kick-off meetings, ongoing mentorship, and free access to our key people.

About the company

Company
Calgary, Alberta, Canada
2 - 10 employees
Business & management, Business services, Human resources & recruitment, Manufacturing

The Method Effect is a Calgary based consultancy that specializes in strategy, training, coaching and commercialization. We are often involved in human capital projects or helping businesses maximize their potential. Clients range from start-up to mature large corporations.