PROJECT DESCRIPTION/DESCRIPTION DU PROJET:

Aisha Comfortable Coliving Inc. provides a coliving housing option for single women age 18+. Coliving is a housing style that takes home sharing to a new level. We will provide three broad categories of services:

1- Matching services between homeowners and tenants

2- Providing events/activities that help build a fun supportive community.

3- Professionally managing the properties that use the coliving service of our company.

We just launched our company in Nova Scotia.

The ultimate goal of Aisha Comfortable Coliving is to build a platform for women age 18+ that empowers women through more affordable housing option that is safe, affordable and enhances the wellbeing of women while building a supportive fun community of women. As the goals and vision of Aisha Comfortable Coliving Inc. are universal, we see great opportunities in the expansion to other provinces in Canada. In particular, the British Columbia market is promising given the high housing cost in BC.

However, as we are a startup in Halifax Nova scotia, we lack the necessary tools for in depth research and analysis of the BC market. The services we provide in the first phase of our company, the matching services, are completely done online which makes the expansion to new markets feasible. Once we establish our presence by the end of the first phase, we plan to provide the other services mentioned above. Your course will help us achieve our goals through providing us with the necessary knowledge to expand to British Columbia.

HOW MANY STUDENT INTRAPRENEURS WILL THIS PROJECT ACCOMMODATE?/DE COMBIEN D’ÉTUDIANTS AVEZ-VOUS BESOIN POUR EXÉCUTER CE PROJET? 4 Students

TIME COMMITMENT PER STUDENT/TEMPS DE TRAVAIL PAR ÉTUDIANT: 50

KEY PROJECT ACTIVITIES/TÂCHES ASSOCIÉES AU PROJET:

• Market analysis
• Running surveys and conducting focus groups among potential customers

IDEAL ROLES/RESPONSIBILITIES/RÔLES/RESPONSABILITÉS:*

- Data analyst

- Market researcher

FINAL PROJECT DELIVERABLES/LIVRABLES DU PROJET:

- A comprehensive understanding of the local market in BC

- Learning the attitude toward coliving and our services among potential customers in BC.

- The necessary research to decide which city in BC would be the starting point to expand our services to BC.

PROJECT MENTOR NAME/NOM DU MENTOR DU PROJET:

Aisha ElSherbiny