Creation for Email Marketing Funnels
Preferred Students
- Ontario, Canada
- Academic experience
Categories
Skills
Project scope
- What is the main goal for this project?
-
There are 2 goals of this project. The first is to create email marketing copy for email marketing funnels within our email marketing software. One funnel is a welcome sequence that runs once someone subscribes to our email list. Other funnels are for an online course we are launching as part of an online HR membership program we will be launching in 2024. We are looking to have marketing copy created for both types of funnels.
The second goal is the creation of the automated funnels within our email marketing software. We are looking for help on working on the technical aspect of actually creating and setting up the funnels from entry point into the funnel & exit point out using our email marketing software. Once this is created we will take the marketing copy and add it to these automated funnels.
Our target audience for the online course & HR membership are small to medium sized businesses in Ontario that have an employee population of 5 employees all the way up to 40 employees. This target are businesses that are independent insurance brokers for the Co-Operators Insurance company-they are franchise owners of a Co-Operator's insurance agency.
- What tasks will Students need to complete to achieve the project goal?
-
By the end of the project, students should demonstrate:
- Create compelling copy for each automated funnel such as a nurture email copy, sales email copy, after the customer buys the course email copy, after the customer does not buy the course email copy.
- Create an effective welcome sequence that starts every time new subscribers are added into our email marketing software. This sequence will be created inside of our email marketing software.
- Create effective automated email marketing funnels for the online course we are launching. This funnel/sequence will be created inside of our email marketing software.
Final deliverables should include:
- All email copy for the welcome sequence and the online course funnel.
-All automated funnels for the online course created in our email marketing software.
- A written report explaining the process and outcomes.
- What is the main goal for this project?
-
There are 2 goals of this project. The first is to create email marketing copy for email marketing funnels within our email marketing software. One funnel is a welcome sequence that runs once someone subscribes to our email list. Other funnels are for an online course we are launching as part of an online HR membership program we will be launching in 2024. We are looking to have marketing copy created for both types of funnels.
The second goal is the creation of the automated funnels within our email marketing software. We are looking for help on working on the technical aspect of actually creating and setting up the funnels from entry point into the funnel & exit point out using our email marketing software. Once this is created we will take the marketing copy and add it to these automated funnels.
Our target audience for the online course & HR membership are small to medium sized businesses in Ontario that have an employee population of 5 employees all the way up to 40 employees. This target are businesses that are independent insurance brokers for the Co-Operators Insurance company-they are franchise owners of a Co-Operator's insurance agency.
- What tasks will Students need to complete to achieve the project goal?
-
By the end of the project, students should demonstrate:
- Create compelling copy for each automated funnel such as a nurture email copy, sales email copy, after the customer buys the course email copy, after the customer does not buy the course email copy.
- Create an effective welcome sequence that starts every time new subscribers are added into our email marketing software. This sequence will be created inside of our email marketing software.
- Create effective automated email marketing funnels for the online course we are launching. This funnel/sequence will be created inside of our email marketing software.
Final deliverables should include:
- All email copy for the welcome sequence and the online course funnel.
-All automated funnels for the online course created in our email marketing software.
- A written report explaining the process and outcomes.
About the company
- https://www.mkshrconsulting.ca
- 0 - 1 employees
- Human resources & recruitment
MKS HR was founded in 2014 with a vision of being the go-to HR consulting company for small to medium sized employers. Our founder, Sara Bibb, is a professional and certified Human Resources Professional. MKS HR takes pride in serving our clients and getting the best solution to their HR issues. We excel in our superior communication skills and relationship building skills with everyone we work with.
Our founder completed her post-graduate program in Human Resources Management at Seneca College and obtained her Certified Human Resources Leader (CHRL) designation in 2009. Sara discovered that smaller companies have the same HR & Recruitment issues as larger ones, but without the professional HR resources to handle them. What else was there to do? She started MKS HR Consulting and became the HR Department for Small Business.
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