Survey Design & Research Planning
Categories
Skills
Project scope
What is the main goal for this project?
The project involves designing a comprehensive survey and creating a detailed research plan to collect valuable customer feedback data.
The goal is to gather insights that will inform future product development and customer service strategies.
Students will apply their knowledge of survey design, data collection methods, and research planning to develop a tool that accurately captures customer opinions. The project will require students to consider factors such as question formulation, survey distribution channels, and data analysis techniques.
By completing this project, students will gain practical experience in designing research instruments and planning data collection processes, which are essential skills in the field of market research.
The project involves designing a comprehensive survey and creating a detailed research plan to collect valuable customer feedback data.
The goal is to gather insights that will inform future product development and customer service strategies.
Students will apply their knowledge of survey design, data collection methods, and research planning to develop a tool that accurately captures customer opinions. The project will require students to consider factors such as question formulation, survey distribution channels, and data analysis techniques.
By completing this project, students will gain practical experience in designing research instruments and planning data collection processes, which are essential skills in the field of market research.
What tasks will Students need to complete to achieve the project goal?
The project deliverables include a well-structured survey questionnaire and a comprehensive research plan document.
The survey should consist of clear, concise questions that effectively capture customer feedback.
The research plan should outline the methodology for data collection, including target demographics, distribution methods, and a timeline for execution.
Additionally, students will provide a brief report summarizing the expected outcomes and potential challenges of the research plan. These deliverables will demonstrate the students' ability to design and plan a research project from start to finish.
The project deliverables include a well-structured survey questionnaire and a comprehensive research plan document.
The survey should consist of clear, concise questions that effectively capture customer feedback.
The research plan should outline the methodology for data collection, including target demographics, distribution methods, and a timeline for execution.
Additionally, students will provide a brief report summarizing the expected outcomes and potential challenges of the research plan. These deliverables will demonstrate the students' ability to design and plan a research project from start to finish.