We worked with the students of DeGroote School of Business in the Fall of 2023 on our Digital Advertising project. We had multiple groups of students working in teams to compete for the opportunity to put their final projects to the test by running a 2 week digital advertising campaign with a budget of $500. We met the all of the teams several times as they developed their unique proposals. All of the presentations showed creativity in their variety of proposals. No group presented the same solution as any other. Some the final presentations showed incredible Powerpoint and graphic design skills. It was tough to chose one proposal to grant the digital advertising campaign. The students showed great interest in our brand and a level of professionalism we would not have expected from students who were not already working in the industry. I highly recommend working with this educator, her students, and the DeGroote School of Business.