Number of students required to work in team: 4 teams of 2 students

Grab My Bag, is a Luggage Delivery Service primed to disrupt the baggage claim process by delivering travelers checked bags from airport baggage claim to customer specified destination.

Our team is looking for social media marketing wizards who can help us drive more traffic and improve our SEO positioning, while quickly spreading brand awareness making our company a household name and new norm. The primary project requirements include:

1. Keyword analysis to determine relevant search terms to our organization
2. A strategy document to outline:

• Search Engine Optimization (SEO) requirements to ensure our organization appears on the first page of Google for relevant keywords
• Social media requirements to increase the number of followers/likes and share

3. Content Calendar Execution: Timely deployment of all our social media content to drive maximum traffic to our site

4. Creating engaging content for prominent media websites

5. Working with tools and programs such as Google Ads, FB, Twitter, IG, Planoly, LinkTree, Google Analytics, Youtube, etc.

We’re excited to work with students who can help us not only brainstorm, but also execute a strategy to achieve:

• Social Media Follower and Engagement Growth
• SEO Optimization
• Social Media Strategy
• Solidify Target Demographic
• Outside of the box marketing
• Quality Content Creation
• Regular Posting Scheduling and Strategy
• Brand Awareness
• Recruitment of Drivers
• Solid, Original, and Fun Email Marketing Campaigns
• Increase customer sales

This is a great project for students to prove their digital marketing expertise to future employers, as the impact of their work on this project can be easily measured and communicated.

Em is the CEO of Grab My Bag, an MBA holding, C-Level Executive, with experience in a variety of different fields. She will be directly supervising the interns to insure they receive the most out of this experience as possible. She will offer supervision in the form of focusing on and catering to the strengths of candidates, and showing them how to use their perceived weaknesses to their advantage and how to strengthen them. She can mentor, guide, and help them find and embrace what it is they truly feel called to do, by being open to answering any questions they may have pertaining to my past work experiences and how it may help them to meet their future goals.