Digital Marketing for Education

Open
Siraj Institute Charitable Foundation
Ottawa, Ontario, Canada
He / Him
Executive Director
(18)
5
Project
Academic experience
60 hours of work total
Student
Ontario, Canada
Intermediate level

Project scope

Categories
Digital marketing Marketing strategy Social media marketing
Skills
presentations target market digital marketing marketing materials marketing project scoping marketing strategies search engine optimization analytics social media
Details

We have developed a set of marketing strategies, but it has been challenging to implement them.


We would like to collaborate with students to review and post content promoting our charity.


This will involve several different steps for the students, including:

  • Familiarizing themselves with our target market, products and services.
  • Reviewing marketing content in the form of posts, emails, brochures, etc.
  • Deploying content according to our social media calendar to increase website traffic.
  • Overseeing our channels and keeping them up-to-date.


Bonus steps in the process would also include:

  • Recommending search engine optimization (SEO) strategies so our materials are easily accessible.
Deliverables

Project Scope and Expectations:

During this project, students will create digital marketing materials for our products and services. 


Company Overview:

At Siraj Institute Charitable Foundation, we focus on creating meaningful charitable and impactful projects to advance education. Our project offers students an opportunity to gain insights into our charity culture, values, and the impactful work we do.


Project Details:

Provide more detailed information about the project, breaking down tasks and milestones. This includes:

  • Create Marketing Materials
  • Recommend marketing strategies


Final Deliverables:

Provide details about what the student will upload to the platform as their final deliverable(s).

  • Final document containing all of the marketing materials created & recommended strategies.


Bonus steps would include:

  • Recommending SEO strategies


For students: To validate the completion of your work, please submit deliverables as uploaded files with a reflection note at the end of your project. These files can take various formats, including Word documents, PDFs, JPEG images, presentations, and more. We request tangible proof or an example showcasing your completed work. If the project involved an Non-Disclosure Agreement (NDA), please provide redacted deliverables or a sample of non-confidential work.


Benefits for Students:

  • Develop skills in digital marketing strategies, analytics, and campaign management.
  • Gain exposure to real-world, industry-relevant challenges.
  • Access potential networking opportunities with industry professionals.
Mentorship
Domain expertise and knowledge

Providing specialized, in-depth knowledge and general industry insights for a comprehensive understanding.

Skills, knowledge and expertise

Sharing knowledge in specific technical skills, techniques, methodologies required for the project.

Hands-on support

Direct involvement in project tasks, offering guidance, and demonstrating techniques.

Tools and/or resources

Providing access to necessary tools, software, and resources required for project completion.

Regular meetings

Scheduled check-ins to discuss progress, address challenges, and provide feedback.

Supported causes

The global challenges this project addresses, aligning with the United Nations Sustainable Development Goals (SDGs). Learn more about all 17 SDGs here.

Quality education

About the company

Company
Ottawa, Ontario, Canada
2 - 10 employees
Education, Individual & family services, Non-profit, philanthropic & civil society
Representation
Minority-Owned Women-Owned Sustainable/green Social Enterprise Public benefit corporation (pbc)
+ 3

Established on 1st of Ramadan 1445 (March 11, 2024), Siraj Institute Charitable Foundation aims to create scholarships for quality education towards building leaders this ummah deserves.