We would like students to help us with creating content that is aligned with our vision, mission, and sector. We will ensure the student has a clear understanding of what these elements are for our organization.

The project is to develop another brand under the Foliage Filipino umbrella. It is a mental health brand focused on developing content, dialogue, and solutions to support mental health with a specific interest on Asian Mental Health. We are a small team of one, but love to have fun as well as work hard.

This project is to help us build the foundations of the brand and establish a following. I have success in establishing a large-ish following and am happy to share that with students by replicating the success on this new brand/project

You will be working on content including video, social media, and collateral that we can use as go-to marketing tools.

If you like the sound of our culture, and are ready to tackle this challenge with us, then we'd love to hear from you.

To accomplish this, we expect the student(s) will do a variety (but not all) of the following:

• Write blog articles, email newsletters/sequences and other content pieces on assigned topics
• Write and develop email automations via a CRM as a way to deliver a retention and funnel strategy.
• Assist with a social media video to spread awareness about the organization
• Evaluate recent successful user-generated campaigns, preferably in our sector
• Identify media outlets that are most beneficial to share our story

Students will work closely with the primary project manager who is supervising and available for questions on an as needed basis. This will also include occasional progress meetings where adjustments to the students' tasks and duties can be made if necessary.

The Project Manager will be available for strategic guidance, workflow, scope, feedback, mentoring, and all things to do with the project.