Blog Creation

For the scope of this project, the student will be tasked with launching our new Blog section on our website. This will encompass designing the layout, style, and focus for our blog. The student will also create some blogs to start and launch the new section. Within this project students will be able to utilize their design thinking skills. To accomplish this, we expect the student(s) will: Design the blog layout and create the theme and style Write blog posts for the launch of our blog strategically decide on the focus for our blogs If you like the sound of our culture, and are ready to tackle this challenge with us, then we'd love to hear from you. A student or team with excellent writing and video skills would be the ideal candidate for this project.

Product Development Strategy

For the students to develop a feasible timeline and product to help grow our online presence and product line. They will be developing the components of this product and connecting with possible suppliers to create the most cost-effective and time efficient strategy for all components of developed product.

Event Management

For this Project we are looking for individuals to organize an event to promote our new Spring line. Students will have to create a timeline and map out logistics in order to successfully plan the event. We are looking for creative individuals with an interest in Fashion, Marketing or Logistics. Students will create a timeline for the event to showcase all the activities for the day of the event. They will then create a marketing campaign to advertise the event, this will include social media content as well curating emails to be sent to our email distribution lists. Lastly, students will connect with local vendors to see if they would like to participate in our event. On The Job Requirements: Students will be creating timelines and organizing the logistics Creating a marketing campaign Connecting with consumers and local vendors If you're interested in Event Management we'd love to hear from you!

Marketing Strategy

We want students to help us develop a marketing strategy to grow and engage our target market. We’d like to know how we can maximize different channels and what will work best for us. After recently undergoing rebranding, we are looking for strategies to enhance our presence within the industry. The student will build a marketing strategy plan encompassing how we can reach a larger target. They will also be creating advertising mock-ups and ideas utilizing their graphic design skills The main questions we’d like students to help us answer are the following: How should we promote our company? What channels should we utilize? What budget is appropriate for advertising? What messaging should we use? Deliverable: Create a 2 month marketing strategy plan Create mock advertising posters and campaigns Propose different channel uses to promote our brand