Vancouver.Page UI / UX ReDesign & Prototype

Vancouver Page Digital Inc. ( www.vancouver.page ) aims to revamp our current website with a prototype to enhance user experience in discovering top local businesses, events, and offers in Metro Vancouver. Additionally, the platform enables local business owners and event organizers to seamlessly add and manage their listings. This will involve:  Conducting thorough research on our existing website. Reviewing competitor websites and providing a SWOT analysis. Compiling a list of essential features for the website redesign to ensure user-friendly interactions for both regular users and business owners/event organizers. Identifying key areas of improvement on our current website and focusing on areas likely to yield the best results in the redesign. Mastering various software design tools. We highly recommend proficiency in Figma, the latest and most advanced tool available. Creating a detailed screen-by-screen UX/UI prototype of the website, optimized for all major browsers and mobile devices. The design should prioritize SEO-friendliness. Conducting UX/UI testing with potential users, possibly employing paper prototypes or other software tools to support the testing process.

Website Development

We would like to work with students to develop a new website that is easy to maintain while providing an appealing interface for users. This can be achieved through common site building tools such as Wix, Webflow, and WordPress. This will involve several different steps for the students, including: Researching different site-building tools and their associated advantages / disadvantages. Conducting a needs analysis to determine which platform is most suitable. Building a website, with our assistance in providing the content. Providing training on updating and maintaining the website. Bonus steps in the process would also include: Testing prototypes with customers and refining ideas with feedback.

Website Development

Our company advertises thousands of products online. We hope to update and revamp our existing website to attract more customers. We would like to work with students to develop a new website that is easy to maintain while providing an appealing interface for users. This can be achieved through common site building tools such as Wix, Webflow, and WordPress. This will involve several different steps for the students, including: Researching different site-building tools and their associated advantages / disadvantages. Conducting a needs analysis to determine which platform is most suitable. Building a website, with our assistance in providing the content. Providing training on updating and maintaining the website. Bonus steps in the process would also include: Testing prototypes with customers and refining ideas with feedback.

Creating Graphic Design Assets

Our company has had the same design assets, and although we have enjoyed this branding, we are looking to revamp and update our brand book. This may involve: Creating a new branding guide that is new, but still aligned with our existing branding including fonts, colors, logo usage and imagery to be used. Meeting with the project manager to evaluate the choices made for the branding book to ensure it is aligned with company branding goals, and making any necessary revisions. Designing and presenting thumbnails for design assets (banner ad, illustration, infographic, etc) based on the branding guide to be included in a proposal and presented to the project manager. Executing the full designs for each branding asset using Canva, based on the approved thumbnails. Creating multiple thumbnails with different color schemes based on the colors in the branding guide.