Aniket Malvankar
Aniket Malvankar
CEO -
(2)
3
Bio

• Seasoned Executive with 6+ years of product leadership experience in launching and scaling IoT products and services.
• Integral part of product teams that lead to successful acquisition of last three companies combining 150 million.
• Defined product strategy to achieve 3X year over year revenue growth for SaaS offerings.
• Mentoring product managers about frameworks to achieve sustainable scale and growth for end 2 end IoT solutions.

Companies
Categories
Market research Marketing strategy Information technology

Socials

Achievements

Latest feedback

Recent projects

Product Bricks Ventures
Product Bricks Ventures
Boston, Massachusetts, United States

Marketing strategy for a new AI startup Strategylabs.AI

We are launching an new startup. Strategylabs is an AI assistant for startups that provides reliable market data & analysis to empower business decisions. We need to start building a marketing strategy for new startup. We are looking for help in the following areas. Positioning statement, motto for a brand Situation analysis – the four Ps: product, place, price, promotion SWOT analysis Marketing strategies based on markets, segments, and customer value and an implementation plan for that strategy with measures for performance

Matches 1
Category Marketing - general + 1
Closed
Product Bricks Ventures
Product Bricks Ventures
Boston, Massachusetts, United States

Pricing model for a new AI product for Sales Enablement

We are new startup building an AI based product to help sales team be better educated. Problem Statement: Sales teams need the latest product & market intelligence to thrive. This information is scattered across various teams making it extremely difficult to collect and share. Our AI engine gathers insights from internal documents & competitive data across the web to deliver customized sales content needed to win each deal. To accomplish this, we believe you will need to conduct the following research: The competitive landscape of this new market. Organizing focus groups, surveys, and/or potential customer discovery interviews to get input and feedback on potential pricing models. We want to enter this new market with a proven pricing model so that we can have a successful launch.  Final deliverables should include: A written report including an Executive Summary that illustrates your research findings and recommendations on our pricing model. A visual presentation of your research findings and recommendations. 

Matches 0
Category Market research + 1
Closed
Product Bricks Ventures
Product Bricks Ventures
Boston, Massachusetts, United States

Market Research for new AI product for Sales Enablement

Problem: There is way too much information generated both internally & externally (competitive/partners) for individuals to be on top of. Businesses do not have adequate human capital needed to gather, organize, contextualize and share information across teams. This leads to suboptimal strategy decisions across the organization. Why is the problem worth solving? Due to technological innovation it is easier than ever to start a business. As a result most businesses have an ever changing competitive landscape that needs to be monitored. AGILE software development has enabled companies to release new features regularly to address customer and competitive needs. A combination of these two factors has led to a ton of information that needs to be collected, so it can be passed to product & sales/marketing teams. In most organizations there is not a single entity responsible for collecting and distributing this information. This leads to a lot of this information never being gathered or shared leading to suboptimal business decisions and execution. Solution: Our AI engine gathers insights from internal documents & competitive data across the web to deliver customized sales content needed to win each deal. We need market research done across Sales & Sales Enablement professionals in B2B tech space to validate the problem and solution. We would also like the team to tell us as a part of the research what features we should build in our product.

Matches 0
Category Market research + 1
Closed
Product Bricks Ventures
Product Bricks Ventures
Boston, Massachusetts, United States

Social Media Strategy for Startup Management Consulting business.

We run a management consulting business for startups. We have been running it for two years with several successful startup clients. As we expand our business with new product offerings we need to increase our social media presence. The main tasks are listed below Help us identifying in social media tools to automate lots of existing processes. Help us generate short videos using existing content and make the content more accessible to larger audience. Help us increase visibility for our new AI service targeted at startups. Strategylabs.AI SEO Strategy & Recommendations  - Develop and implement an SEO strategy; provide content suggestions and recommendations to increase search visibility; increase our inbound traffic and optimize the customer journey; increase inbound leads. Other duties the student may complete could include : Assist with outbound email marketing campaigns as needed; measure and report on performance of these campaigns using tools such as Content development, including social posts, blog posts, LinkedIn articles, and website copy.

Matches 0
Category Marketing - general + 1
Closed

Work experience

CEO
Product Bricks Ventures
Southlake, Texas, United States
January 2019 - Current

Education

other, Entrepreneurship
Stanford University
January 2012 - January 2014
PhD, Computer Engineering
Florida State University
February 2006 - December 2008