Ontario Tech University
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Kim Pham
Student -
(2)
5
Portals

Skills

Research 2 Brand awareness 1 Collaboration 1 Communication 1 Critical thinking 1 Email marketing 1 Leadership 1 Marketing 1 Marketing skills 1 Newsletters 1 Organizational skills 1 Pedagogy 1 Presentation skills 1 Resourceful 1 Time management 1

Achievements

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Community Builder
Issued by Riipen
The Community Builder achievement is awarded to learners who provided feedback to project partners at the conclusion of their project, helping to create a better experiential learning ecosystem for all participants.
Completed on April 21, 2024
Emerging Marketer
Issued by Riipen
The Emerging Marketer achievement is awarded to learners who have completed two or more more projects in Marketing, demonstrating a commitment to growing and applying their skills in this area.
Completed on April 18, 2024
Work-Integrated Learner
Issued by Riipen
The Work-Integrated Learner achievement is awarded to learners who applied their skills to a real-world problem by completing a project for an external partner. These learners provided real benefit to businesses while developing experience.
Completed on March 22, 2024

Latest feedback

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Heather Austria
Employer
April 21, 2024
Individual endorsement
Research Communication Critical thinking Resourceful Collaboration Marketing skills Presentation skills Time management Organizational skills

Kim was an invaluable member of this team. She demonstrated a desire to learn more about who she was representing and who she was targeting, and she organized and presented professional proposals. Her deliverables are well-executed products we will use in our communications with the community. Kim is personable and receptive; she was able to modify and revise her email campaigns to suit different audiences and markets best. She was well-organized at every meeting and shared ideas, insights, recommendations and suggestions for new projects. I wholeheartedly recommend Kim for any project involving research, marketing, social media, or writing. Her meticulousness in accommodating needs and inquiring to ensure she is meeting expectations is a testament to her strong work ethic. Her attention to detail shines in all her work, providing a sense of security in the quality of her output.

Team feedback
Kim met every expectation and then did more and then even more. She did serious research to understand our target demographic and then more research to better understand our mission statement and philosophy, enabling her to create a personalized, meaningful, and purposeful email campaign that targeted our audience and truly represented and embodied our ethos. Kim was an absolute pleasure to communicate with. She is articulate and receptive to sharing perspectives, ideas, and insights. Kim understood our needs and effectively made recommendations that reflected that.
Newsletters Pedagogy Email marketing Research
Riipen Level UP 🚀
Level UP: September 2023 - March 2024
Riipen Level UP 🚀
Westdale Nature School
Email Marketing Campaign
Westdale Nature School
Jacqueline Dixon
Jacqueline Dixon
Executive Director
April 21, 2024
Team feedback
We thank Kim for her time and effort in this project. Kim has great communication skills, is receptive to feedback, and was able to work independently to deliver high-quality work. We hope that Kim learned new skills that can be applied in her future career aspirations!
Brand awareness Marketing Leadership
Riipen Level UP 🚀
Level UP: September 2023 - March 2024
Riipen Level UP 🚀
Meet the Motivators Inc.
Marketing Team Members for Women's Leadership Symposium
Meet the Motivators Inc.

Recent projects

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Meet the Motivators Inc.
Meet the Motivators Inc.
Brampton, Ontario, Canada

Marketing Team Members for Women's Leadership Symposium

The goal of this project is to create a marketing rollout program for the upcoming year that will expand brand awareness and attract a younger demographic, primarily college and university students. The team should also focus on increasing attendance for the 2024 symposium through early-bird ticket promotions and engaging audience participation with posts promoting the event.  "Payment by funder C$1,400.00"

Matches 4
Category Market expansion + 4
Open
Westdale Nature School
Westdale Nature School
Hamilton, Ontario, Canada

Email Marketing Campaign

Our school is in the process of moving from an existing child care setting to a new business and we want to convey our unique hybrid nature/forest montessori school message to the hamilton area. We would like to work with students to design a new email marketing campaign for our school . This will involve several different steps for the students, including: Familiarizing themselves with our School's ethos, email marketing campaign goals and target market. Identifying types of emails and content that our company should send out such as welcome emails, newsletters, and re-engagement emails. Research factors affecting the effectiveness of email marketing, such as when emails are sent and making recommendations. Identifying metrics to monitor throughout the campaign. Bonus steps in the process would also include: Identifying ways to personalize emails for customers based on market segmentation.

Matches 1
Category Education + 2
Closed