Jodi Johnson
Jodi Johnson
Instructor
2
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Communications Customer segmentation Digital marketing Marketing strategy Social media marketing

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Red River College Polytechnic
Red River College Polytechnic
Winnipeg, Manitoba, Canada

Integrated Marketing Communications

Sep 25, 2023 - Dec 7, 2023

Students can help solve marketing problems by providing communication solutions. Students will integrate various forms of communication and messaging in a marketing campaign to ensure clarity, consistency, and maximum impact. In this project, students will evaluate the strategic roles of a variety of communications, identify target customers, communicate brand awareness and create communications. The students will work in teams to collaboratively develop an integrated marketing campaign. A strong online presence is key to unlocking new markets and building your customer base. Whether you are launching a new product, promoting your business, or trying to reach new audiences, integrating traditional and modern day marketing techniques is an excellent advantage. In this project, a group of students will analyze your current marketing activities and suggest solutions from traditional to social media and propose methods to strategically leverage these tools to achieve your goals.

Matches 0
Category Communications + 2
Closed
Red River College Polytechnic
Red River College Polytechnic
Winnipeg, Manitoba, Canada

Integrated Marketing Communications

Sep 25, 2023 - Dec 7, 2023

Students can help solve marketing problems by providing communication solutions. Students will integrate various forms of communication and messaging in a marketing campaign to ensure clarity, consistency, and maximum impact. In this project, students will evaluate the strategic roles of a variety of communications, identify target customers, communicate brand awareness and create communications. The students will work in teams to collaboratively develop an integrated marketing campaign. A strong online presence is key to unlocking new markets and building your customer base. Whether you are launching a new product, promoting your business, or trying to reach new audiences, integrating traditional and modern day marketing techniques is an excellent advantage. In this project, a group of students will analyze your current marketing activities and suggest solutions from traditional to social media and propose methods to strategically leverage these tools to achieve your goals.

Matches 1
Category Communications + 2
Closed
Red River College Polytechnic
Red River College Polytechnic
Winnipeg, Manitoba, Canada

Consumer Research & Insights into Branding

MRKT-2017

May 1, 2023 - Aug 13, 2023

First year, second term Business Administration students will work in teams to generate actionable and relevant consumer insights and branding for your organization.

Matches 3
Category Marketing strategy + 1
Closed