SEO and Social Media Strategy

Our team is looking to take our social media presence to the next level in order to drive traffic to our pages. To do this, we hope to improve our search engine optimization, and create an optimal schedule for our social media posts to be uploaded. This will involve several different steps for the students, including: Researching keywords to determine the most relevant terms that our customers search for. Researching Search Engine Optimization requirements for us to rank on the first page of Google. Constructing a content calendar to upload social media content for the maximum possible traffic . Creating social media content using the most efficient keywords for our target audience while following the content calendar. Bonus steps in the process would also include: Using our company’s social media analytics to tailor the content calendar to our customers activity, rather than general trends

K & Co. - Web creation Phase 2

This is a continuation of K & Co. - Web creation. We have a great story to tell and we want it to be picked up by media outlets and influencers. We need students to help us create press releases for us and give us new and innovative ways to be seen and hears Students should be prepared to: Write up press releases around multiple news-worthy stories Identify media outlets that are most beneficial to us/most likely to pick the story up. Send press releases and establish positive rapport with media contacts Secure media exposure for our organization. Help us refine our story to something compelling and news-worthy I would need 2 students 80 hours each (French or English-speaking intrapreneurs are welcome)

Content Strategy Specialist

We seek a social media marketing expert to boost traffic and craft innovative marketing strategies. This role involves creating captivating content for diverse audiences and blending intricate concepts into engaging print and digital materials. Join us in driving audience engagement and growth through your creative prowess.

ENOV SPORT - Web Development 2024-1

we need assistance developing an outreach process and reach out to potential clients and follow up. We would like you to prospect, identifying key contacts, and reaching out with compelling messages. We would like you to create a simple step-by-step strategy for prospecting in our target market and execute The project may include, but is not limited to: Identifying new potential accounts that align with our current customer base. Compiling relevant market information. Creating a simple tracking framework, including metrics, for measuring outreach success. The final project deliverable is a report including research, analysis, and execute strategy. I would need 2 students 70 hours (French or English-speaking intrapreneurs are welcome)

Blogging

Our company advertises thousands of products online. We want to create a blog to strengthen our marketing. We would like to collaborate with students to create blog posts that drive more traffic to our website. This will involve several different steps for the students, including: Familiarizing themselves with our goals, target market, products and services. Recommending topics for our blog posts. Drafting blog posts relevant to our business. Revising blog posts based on feedback. Bonus steps in the process would also include: Recommending ways to market our blog.

Content Strategy Specialist

Our company advertises thousands of products online. We have developed a set of marketing strategies, but it has been challenging to implement them. We would like to collaborate with students to review and post content promoting our company. This will involve several different steps for the students, including: Familiarizing themselves with our target market, products and services. Reviewing marketing content in the form of posts, emails, brochures, etc. Deploying content according to our social media calendar to increase website traffic. Overseeing our channels and keeping them up-to-date. Bonus steps in the process would also include: Recommending search engine optimization (SEO) strategies so our materials are easily accessible.

Analyzing Industry Data

Our company advertises thousands of products online. We believe we know a lot about our consumers and target consumer base, but we need to look beyond the buyer and examine our industry. We would like to collaborate with students to identify key market trends and assist in our go-forward plans. This will involve several different steps for the students, including: Familiarizing themselves with our products, target market, and industry. Analyzing growth trends, stagnation patterns and decline analytics. Identifying areas of promising innovation and areas that are slowing down. Bonus steps in the process would also include: Recommending strategies to best position our company.

Email Marketing Campaign

We run a business resource online platform to sell membership. We hope to revamp our email marketing to attract more members. We would like to work with students to design a new email marketing campaign for our company. This will involve several different steps for the students, including: Familiarizing themselves with our company’s products, email marketing campaign goals and target market. Researching factors affecting the effectiveness of email marketing such as when emails are sent and making recommendations. Create email lists for different types. Including newsletters, leads, opportunities in our CRM system. Identifying metrics to monitor throughout the campaign. Bonus steps in the process would also include: Identifying ways to personalize emails for customers based on market segmentation.