Website and Packaging Design Assets

The main goal for the project is to create graphic design elements for packaging and the company website that align with the brand identity and mission of Filz Candle Co. The designs should be innovative and eco-friendly to reflect the company's commitment to disrupting the current candle market with their refillable candle jar. This will involve several different steps for the students, including: - Researching the brand identity and mission of Filz Candle Co. - Ideating and creating illustrations and icons for packaging and website elements. - Writing copy for the packaging and website that communicates the eco-friendly and innovative nature of the refillable candle jar. - Collaborating with the Filz Candle Co. team to ensure the designs align with their vision and goals.

Grant Research & Writing

The main goal for the project is to seek out grant opportunities that will propel Filz Candle Co. forward. This will involve several different steps for the students, including: - Researching and identifying potential grant opportunities for start-up companies in the candle industry. - Analyzing the eligibility criteria and requirements for each grant opportunity. - Compiling a list of potential grants that align with the goals and mission of Filz Candle Co. - Developing a proposal outline for each identified grant opportunity. - Collaborating with the Filz Candle Co. team to gather necessary information and documentation for grant applications. - Writing and submitting grant applications for selected opportunities.

Graphic Design Intern

Filz Candle Co. is preparing to bring to market a patent-pending, refillable candle jar. The main focus of this project will be creating different graphic design assets that will be used for media and product packaging. This will involve several different steps for the students, including: Developing Social Media Assets : Crafting engaging visuals that will capture the attention of our online audience. Designing Packaging : Design packaging that represents our company's unique identity and appeals to our customers.

Content Creator

This project is designed to spearhead a dynamic and innovative social media campaign tailored for Filz Candle Co. Our objective is to orchestrate a campaign that resonates with core demographics, leveraging various social media platforms, including Instagram, TikTok, and YouTube, with a special focus on virality through TikTok as a means to build brand awareness. Participants will immerse themselves in a comprehensive marketing strategy, from conceptualization to execution, ensuring that content is not only engaging but also steeped in current trends. The initiative will involve meticulous analysis of social media metrics to refine and enhance marketing tactics in real-time. PLEASE NOTE: Applicants should feel comfortable being on-camera to develop necessary marketing materials.

Create graphic design assets for media and product packaging

Filz Candle Co. is preparing to bring to market a patent-pending, refillable candle jar. The main focus of this project will be creating different graphic design assets that will be used for media and product packaging. This will involve several different steps for the students, including: Research : Exploring the world of candles, candle enthusiasts, and design trends to gain a deep understanding of our market. Creating a Media Kit : Compiling essential resources like product details, press releases, and marketing content to support our promotional efforts. Developing Social Media Assets : Crafting engaging visuals that will capture the attention of our online audience. Designing Packaging : Design packaging that represents our company's unique identity and appeals to our customers.

Media Relations

Filz Candle Co. is preparing to bring to market a patent-pending, refillable candle jar. The main focus of this project is Media Relations. Learners will collaborate with the directors to enhance brand recognition and reputation in the sustainable luxury candle market. By developing and executing a strong strategy, the project aims to secure positive media coverage, create crucial assets, and establish the brand and its innovative refillable candle jar as industry leaders.

Content Creator & Social Media Marketing Campaign

Filz Candle Co. is preparing to bring to market a patent-pending, refillable candle jar. The main focus of this project will be creating content (primarily video content) to raise brand awareness. We would like to work with students who are comfortable being in front of a camera to create video content for various social media platforms to educate the public on our product. You will be responsible for strategizing social media campaigns and developing the respective social media content (pictures, videos, posts, etc.,). You will also be responsible for analyzing the social media content and helping to develop social media campaigns. This will involve several different steps for the students, including: Familiarizing themselves with our company’s products, social media campaign goals and target market. Identifying social media channels and strategies suitable for our company. Planning types of campaign content to create for various channels (TikTok, Fb, IG, Pinterest, YouTube) Identifying metrics to monitor throughout the campaign. Creating social media content (this will be the primary focus)

Product Design Optimization (Engineering)

Filz is a start-up company looking to accelerate sustainability within the candle industry. We are currently working with manufactures to start production of our product. We are looking for an engineering student to help get our product ready for manufacturing. We would like to collaborate with students to produce prototypes for new design ideas. This will involve several different steps for the students, including: Familiarizing themselves with our goals, products and services. Conduct research on our current design, materials and manufacturing in general. Review and make recommendations to existing and new drawings (CAD) to optimize manufacturing. Solve design issues that might arise when working with manufactures. Communication with team members and vendors on designs, processes and contracts. Documenting details about design components. Bonus steps in the process would also include: Developing new design ideas for future prototyping.

Graphic Design Intern

We're looking for a student to help us with the creation of new graphic design assets with a focus on social media. This will include: Creating graphic design assets for our marketing materials and websites, such as banners, various promo content Designing IG highlights, FB banner, infographic-like posts, email templates, Pinterest pins.

Website & Marketing Copywriter

Filz is a start-up company looking to accelerate sustainability within the candle industry. We are currently working with a web developer to make a landing page and e-commerce store. We would like to work with students to lead the copywriting for the websites. Students should be prepared to: Lead the copywriting for the website and ensure it includes the 13 elements listed below: 1. Attention - Biggest benefit, the biggest problem you can solve. 2. Interest - The reason why they should care about what you have to say. 3. Problem - Highlight the issue they’re facing 4. Solution - Introduce the solution to that problem 5. Credibility - The reason why they should believe you 6. Proof - why our solution works. 7. Benefits - 8. Offer - Present your full offer 9. Call to Action 10. Warn - Future pace what will happen if they don’t take action 11. Urgency - Give them a reason to respond now. 12. Restate Benefits - Motivate them to take action now 13. Final Call to Action

Website Copywriter

Filz is a start-up company looking to accelerate sustainability within the candle industry. We are currently working with a web developer to make a landing page and e-commerce store. We would like to work with students to lead the copywriting for the websites. Students should be prepared to: Lead the copywriting for the website and ensure it includes the 13 elements listed below: 1. Attention - Biggest benefit, the biggest problem you can solve. 2. Interest - The reason why they should care about what you have to say. 3. Problem - Highlight the issue they’re facing 4. Solution - Introduce the solution to that problem 5. Credibility - The reason why they should believe you 6. Proof - why our solution works. 7. Benefits - 8. Offer - Present your full offer 9. Call to Action 10. Warn - Future pace what will happen if they don’t take action 11. Urgency - Give them a reason to respond now. 12. Restate Benefits - Motivate them to take action now 13. Final Call to Action

Financial Lead

We are looking to launch our start up in the new year and would like to involve students in this exciting time as we work to develop a financial business plan. We can provide access to internal documentation and other information as needed as well as access to key contacts. Based on our unique goals and constraints, we would like students to develop a strong, competitive financial business plan to help us launch our business successfully. The plan should include: Sales forecasting Expense budget Income projections (conservative and aggressive) Assets and liabilities Break-even analysis

Operations Intern

Filz is a start-up company offering innovative and sustainable solutions to the candle industry. We are seeking a creative, strategic, and organized individual to join our team as our Business Process Coordinator. The focus of this project will be providing research, actionable solutions and creating an outline for: Business efficiency Operations and planning Production methodologies

Graphic Design Intern

We're looking for a student to help us with the creation of new graphic design assets. This will include: Coming up with color themes and branding guides that aligns with and builds on our existing branding. Creating graphic design assets for our marketing materials and websites, such as banners, various promo content Logo design Designing a corporate brand book

Social Media Marketing Coordinator

Filz is a start-up company offering innovative and sustainable solutions to the candle industry. We are seeking a creative, strategic, and organized individual to join our team as our Marketing Campaign Coordinator. As the Marketing Campaign Coordinator, you will be an integral part of our team. Your primary focus will be leading the launch of our product, including: Content creation Strategic planning Organizing and leading marketing campaigns. The successful applicant will work closely with the company’s Directors to develop the various components that will make up the launch campaign. The applicant will be joining the company during the pre-launch phase. The product launch is comprised of a 30-day campaign scheduled to commence in March.

Brand Identity

Filz is seeking a creative, motivated and forward thinking individual who is able to take our brand identity to the next level. This will include: Drafting a branding guide, including a colour scheme, typography, tone and voice. Creating graphic design assets for our marketing materials and websites, such as a Wordmark logo, icon, and slogans of various sizes to be used across social media platforms. Note: Many of these elements are already created. We are looking to work closely with someone who is capable of fine-tuning our existing brand, but who also is confident to offer up their own expertise and opinions. These resources will be provided once the successful student is identified.

Financial Lead

We are looking to launch our start up in the new year and would like to involve students in this exciting time as we work to develop a financial business plan. We can provide access to internal documentation and other information as needed as well as access to key contacts. Based on our unique goals and constraints, we would like students to develop a strong, competitive financial business plan to help us launch our business successfully. The plan should include: Sales forecasting Expense budget Income projections (conservative and aggressive) Assets and liabilities Break-even analysis

Ecological Brand Swag and Packaging Research

We are looking for assistance in sourcing biodegradable, compostable or fully recyclable packaging and eco-friendly business swag items. We are a sustainable start-up company that needs assistance making sure these items are sustainable, functional, cost effective and brandable. Items we require assistance in, are as follows: Packaging Product Packaging Product Sample Packaging Mailer Packaging Swag - Sweatshirts, Jogging Pants, Socks, Mugs, Matches. Be creative we would love to hear any other ideas! Requirements: Either fully recyclable, compostable or biodegradable (packaging) Swag must be sustainable Ability to have custom colours so we can match our brand colours Can add our logo/ design Most cost effective options Is lightweight for shipping First order of approximately 6-10k units (packaging) Would accommodate purchasing smaller orders (10-20 units) to start (swag) Packaging within Canada